The question isn’t can you keep up with Kylie Jenner, it’s do you want to keep up with her? And, judging from the latest Life of Kylie ratings, the answer is no. The 19-year-old star’s very own Keeping Up With the Kardashians spin-off is failing. The cosmetics company owner and all-around pop culture icon had high hopes for her show promising to give fans an inside look into not only her personal life but also her business ventures. But, is it possible that fans just aren’t that interested in watching Kylie in board meetings and taking random high schoolers to prom? Especially since so much of her life is already documented on social media.
“Kylie is beginning to see that fans don’t care about her as much as she thinks, and is devastated by the show’s reception,” a KUWTK source spilled to Radar. “Kris ordered Kim, Kourtney, and Khloé to help by promoting Life of Kylie on their social media. She is even going so far as to try to add newly filmed footage to the show’s existing edit.”
According to the numbers, Kris Jenner has a real reason to be worried about the future of her youngest daughter’s TV show. Last week’s episode drew in only 666,000 total viewers — a decline in adults 18-49 as well as overall viewership. Turns out people would rather watch Weather Channel Live and HGTV’s Beachfront Bargain Hunt than Life of Kylie because the show came in 21st place out of 25 programs for its Sunday night time slot.
Plus those around Kylie are telling her it might be time to pull the plug: “Her friends are just telling her the truth. She should stick to what she is good at, and that is selling makeup!” Sorry, Kylie… better luck next time?