A Nevada icon, Dennis Hof, is reportedly dead on Oct. 16, according to Las Vegas Now. The 72-year-old owned seven brothels, including the infamous Moonlite Bunny Ranch, and the Love Ranch where Lamar Odom overdosed in 2015. Dennis reportedly passed away at one of these brothels: Love Ranch Vegas. So far, it is unclear what exactly caused his death.

According to the Reno Gazette Journal, Nye County spokesman Arnold Knightly confirmed Dennis’ passing, saying he “went to sleep last night and didn’t wake up,” and police are currently investigating. It’s unclear if there was foul play, but they “aren’t ruling anything out.” Even Dennis’ camp is confused by the tragic news.

As he was running for local office, his campaign manager Chuck Muth said, “I wish something I could tell you. I’m on my way up there now to find out exactly what the hell happened. I got a call from his assistant, in tears saying Dennis died and I need you to come out here immediately, I can’t deal with this myself.” he says there was no indication, even as of yesterday, that Dennis was ill.

“We had a wonderful event last night,” said Muth. Dennis’ 73rd birthday would have been on Oct. 25, but he held his annual huge birthday bash the day before his death. “He was having the time of his life last night. Grover Norquist was there. Ron Jeremy was there. He was given a rescue dog as a birthday present. He was having the time of his life.”

Many people worldwide were familiar with Dennis because he appeared in the HBO series Cathouse, which followed the lives of the women working in his brothels. The series aired on and off from 2005 until the last episode in 2014, and sparked a lot of controversy, as did it’s boisterous star. Our thoughts go out to his friends and family in this difficult time.

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