Branded ContentWhat’s Fresh, Trending and Never Disappointing? Christopher Cloos

Written in partnership with Christopher Cloos.

It’s happening this week.  The event that is synonymous with fresh, trending and brow-raising glamour; where the industry’s most celebrated singers, artists and video producers make their mark on the red carpet and leave us all in copycat mode. Confident, bold, stylish. Where to begin? Here’s a start. With this season’s most unexpected (and expected) frames – it’s called laying the foundation.  

Do Not Disappoint

Stay true to your ode to the California lifestyle with these Elsa Hosk (yes, the Swedish supermodel) vintage-inspired frames. Named after the unmatched scenery of Laguna Beach, “The Laguna” frame honors the iconic and raw beauty of those spectacular beaches in both design and craftsmanship. Made with 100% eco-friendly and biodegradable Mazzuchelli acetate. Cloos x Elsa – Laguna; introduced here in Ristretto and Delightful Crème. $179.00  

Be iconic 

A bridge between vintage-inspired ideas and a sustainable future, the Cloos x Brady frame is a new collection to the Cloos brand designed by the Christopher Cloos team with the legendary quarterback himself, Tom Brady. Featuring a timeless frame design made with sustainable materials of the highest quality, these shades are truly iconic and a nod to Tom’s perfectionism and attention to detail. Cloos x Brady; introduced here in Noire. $189.00 

Look Effortless

Laid-back style meets perfectionism in the Hermosa frame, a new Cloos x Brady collection. Designed by quarterback Tom Brady in collaboration with the iconic Danish eyewear company, the Hermosa sports silver elements, subtle soft-squared edges, minimalistic characteristics and biodegradable materials. It’s flawless. Well done, Tom. Cloos x Brady – Hermosa; introduced here in Noire. $199.00