Leave it to Taylor Swift to take branding to the next level!
The singer has officially applied to register “this sick beat” as a trademark along with many other phrases from her 1989 album.
Some of the phrases include:
(Photo Credit: YouTube)
Though it sounds a bit over-the-top, Taylor just wants to make sure retailers don’t profit off of her catchy lyrics. How very Taylor Swift of her!
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You can check out all of the trademarks registered under her name here.