Backstreet’s back, alright!
It may have been 20 years since the Backstreet Boys first came together as a band (yep—two decades… let that sink in), but this is one boy band that knows how to change with the times.
Exhibit A: This morning, Nick, Kevin, Brian, A.J. and Howie debuted the music video for their next single, “Show ‘Em (What You’re Made Of)” on Facebook!BSB’s AJ McLean Is Read For Baby No. 2
The boys shared the video on their official fanpage, with a personal message to fans.
“This song is very personal and special to us,” they wrote. “ We hope you love it as much as we do.”
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BSB is the latest artist to use Facebook to release a video directly to fans; in the past, Jay Z and Bruno Mars have also gone this route.
“Show ‘Em (What You’re Made Of)” is the third single of the band’s eighth studio album, In a World Like This—which dropped in July.
Watch the video:
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